brand republic | Lewis Webb's social PRobiotic

Posts Tagged ‘brand republic’

DM: We broke your email. [Exit, pursued by a bear]

23Apr08

I’ve blogged elsewhere about the bad taste that email is leaving in our collective mouths, so I find it odd that Brand Republic is conceding so easily the news that 150bn emails are deleted without being read every year. Yes spam emails are better for the environment than direct marketing (DM), and there are more […]

Filed under: email | Closed
Tags: brand republic, direct marketing, email, rants

About me

Hi, I’m Lewis Webb. I’m a social media PR consultant at Shiny Red - the digital arm of leading UK PR agency The Red Consultancy. Social PRobiotic is my own personal blog, the thoughts opinions and occasional rants expressed on this blog do not necessarily reflect those of my employer or clients.
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